Press Release — 02/20/2006 — New Web Site Launched - Our Company - Classic Residence by Hyatt
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Classic Residence by Hyatt Launches New Web Site

Leader in Luxury Senior Living Offers Opportunity for Older Adults and Their Families to Learn about Senior Living Options and Care Online

CHICAGO, IL, FEBRUARY 20, 2006

Classic Residence by Hyatt today announced the launch of its new Web site at http://www.hyattclassic.com. The redesigned site presents helpful information to visitors who are researching available senior living options. In addition, the user-friendly site features beautiful photography that showcases the unique design of each Classic Residence by Hyatt community and replicates the Classic Residence by Hyatt experience. Enhancements to the site also include residence floor plans and sample menus that highlight Classic Residence by Hyatts commitment to culinary excellence, along with more information about each communitys services, amenities, programs and care options.

The number of older adults using the Internet for research is increasing. Over 13 million U.S. adults over the age of 50 have Internet access, and this number is growing rapidly according to a study conducted by SeniorNet and Charles Schwab Inc. Of the older adults who access the Internet, 59 percent use it to research an issue of interest. Forty percent said that using the Internet helped them to make better investment decisions, such as when to sell their home. As a result, Classic Residence by Hyatt redesigned its site with the older adult top of mind.

"We designed the new Web site as a way for older adults and their families to explore senior living options and to learn more about lifestyle possibilities at a luxury senior living community," said President of Classic Residence by Hyatt, Randy Richardson. "Features such as text enlargement, enhanced photography, and explanations of the different types of communities available will help make each visitors online experience informative and enjoyable."

About Classic Residence by Hyatt
Classic Residence by Hyatt is a national leader in luxury living for older adults that currently develops, owns, and operates upscale senior living communities in Scottsdale, Ariz.; Monterey, Calif. (owned by Pacifica Companies and managed by Classic Residence by Hyatt); Palo Alto, Calif.; San Diego, Calif.; Highlands Ranch, Colo.; Aventura, Fla.; Boca Raton, Fla.; Hollywood, Fla.; Lantana, Fla.; Naples, Fla.; Plantation, Fla.; Pompano Beach, Fla.; Glenview, Ill.; Chevy Chase, Md.; Reno, Nev.; Teaneck, N.J.; Yonkers, N.Y.; Hilton Head Island, S.C.; and Dallas, Texas. Classic Residence by Hyatt’s newest continuing care retirement community is under development in Scottsdale, Ariz. A major expansion has just been completed in San Diego, Calif. Classic Residence by Hyatt communities have earned honors for being among the nation’s finest, including Platinum, Gold and Silver Achievement Awards from the National Association of Home Builders 50+ Housing Council. The toll-free corporate number is 1-800-421-1442, and the company’s Web site is at http://www.hyattclassic.com/.

Classic Residence by Hyatt is a privately held company and is completely independent from Hyatt Corporation and other Pritzker-owned entities.

Contact

Liza Michaels
Public Relations
(312) 803-8490
lmichaels@hyattclassic.com

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